We have some exciting news that spotlights Microsoft Azure and its importance in the IT channel. In CRN’s 2024 Product of the Year (POTY) awards, Microsoft Azure was named the overall Public Cloud Platform category winner. 

The POTY awards are the most highly anticipated industry accolades in the IT channel, primarily because they are based on the real-world experience of solution providers that use these products daily. The editors at CRN collected the top partner-friendly products that either launched in the market or were significantly improved over the course of the year. To ensure fair judgement, the 2024 finalists were evaluated by solution providers based on factors such as technology, revenue and profit, and customer needs.

Microsoft Azure Receives the Highest Recognition as Overall Winner

CRN’s Public Cloud Platform category focuses on products and services that enable organizations to outsource the development of their information technology infrastructure and data centers. These services should demonstrate the ability to reduce capital spending for businesses and provide more flexibility by allowing them to scale IT usage up or down as needed.

Solution providers scored Microsoft Azure highest overall in the product category and the most effective in addressing the real-world needs of businesses today.

What does this recognition mean for Microsoft Azure partners?

Microsoft Azure: Turn AI Curious into AI Capable

This award testifies to the channel’s confidence in Microsoft Azure’s ability to scale, exceed customer expectations, and unlock limitless innovation. As you continue to leverage Microsoft Azure to deliver compute, storage, analytics, and networking solutions to your clients, this accolade reinforces your choice of the industry’s most reliable and robust cloud platform.

But let’s break it down further. In an era where cloud solutions are becoming non-negotiable for businesses striving for agility and efficiency, Microsoft Azure has consistently proven itself to be at the forefront of innovation. Microsoft Azure provides one of the most extensive arrays of public cloud services, including AI and machine learning, application development, computing, storage, databases and data analytics, networking, security, and more.

As you navigate cloud and AI conversations with your clients, remember that Microsoft Azure’s award-winning capabilities are backed by resources designed to help partners deliver on Microsoft Azure technologies, scale marketing, and increase co-selling—so you can better meet customer needs and grow your business.

Discover how you can deliver better customer experiences with Microsoft Azure.

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